How to harness the power of social media to drive your business forward
Monday 14 March 2016
Savvy web designers and copywriters use a subtle blend of psychology and simple, high-quality content to woo their potential customers. In part one, this article explains how.
Monday 29 February 2016
This article explores the idea of anthropomorphisation, the mental process of perceiving objects as having 'human' qualities. It goes on to discuss how giving your products human-like qualities can increase your sales and the loyalty of your customers.
Monday 15 February 2016
If you’re a relatively new or start-up business, this article offers practice guidance on identifying your target audience and building a customer base
Monday 08 February 2016
Are you wondering what Instagram is all about, not sure if it's the right platform for your business? Follow our practical guidance on what the app has to offer, how to get started and how to build followers.
Thursday 28 January 2016
Behavioural Web Design sheds new light on design theory - demonstrating that our decisions are rarely as rational and conscious as we might think.
Monday 18 January 2016
In Part Two “LinkedIn for Beginners”, we'll be giving practical guidance on finding the right people, how to make a good impression and developing lasting relationships.
Wednesday 13 January 2016
Making the familiar seem new and unfamiliar is the process of defamiliarisation. This article looks at how marketers can make subtle changes to alter the way people perceive a situation.
Tuesday 20 October 2015
Want to use LinkedIn, but don’t know where to start?
We’ll show you how to get to grips with your LinkedIn profile, helping you to present yourself in a polished and professional manner.
Tuesday 06 October 2015
Understanding how human beings work and what makes them tick can have a profound affect on our website’s success.
In this article we'll be looking at the four basic personality types, how they're likely to behave online and how we can become more responsive to individual needs.
Tuesday 30 June 2015
Without physical signals and face to face interaction, how are we to build trust with online consumers? This article is full of practical guidance to help you build credibility online.
Free web coaching, training events and online support for business
Great to be "releasing PI websites into the wild"!
Now working on the new Windows 10, liking it so far :)
Does it matter if I upgrade to win10 over a ropey win7 installation?
Local software company criticised for making legal threats against the guy who found serious security flaws in their software.
Read all about it....
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