Perfecting Your Website's Design
Website Design for Success includes practical steps you can take to perfect your website's SEO, usability and aesthetics.
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Why Being Mobile Responsive is Essential for Business
Thursday 21 July 2016
More people own a mobile phone than a toothbrush: Here's why being mobile responsive is essential
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The Priming Effect: Part Two - Make it Work for You
Thursday 09 June 2016
In Part One, we talked about the concept of priming and how its used to influence people’s impressions of brands and companies. Part two gives practical guidance on how you can put this into practice.
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What is Behavioural Web Design?
Thursday 28 January 2016
Behavioural Web Design sheds new light on design theory - demonstrating that our decisions are rarely as rational and conscious as we might think.
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Individual Differences and How they Influence Online Behaviour
Tuesday 06 October 2015
Understanding how human beings work and what makes them tick can have a profound affect on our website’s success. In this article we'll be looking at the four basic personality types, how they're likely to behave online and how we can become more responsive to individual needs.
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Encourage Users to Click with Effective Text Links
Thursday 10 September 2015
Practical guidance on how to make text links more user friendly with correct wording and placement.
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User Friendly Error Messages
Friday 14 August 2015
Error messages can leave users feeling frustrated, often causing them to abandon the page. We'll show you how to avoid this problem and help you turn desertion into conversion.
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The Zen of Successful Business Websites
Thursday 23 April 2015
In this article we’re going to talk you through what makes a successful business website and how to make yours the best it can be: to outstrip your competitors and ensure your products and services are seen by your potential customers.
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Responsive Web Design vs Mobile Apps
Monday 09 March 2015
This article looks into the benefits of responsive web design and compares it to dedicated smart phone apps – which is right for you?
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Why the Page Fold Still Matters
Tuesday 17 February 2015
This article covers what it means for your website and offers practical guidance to encourage your visitors to venture below the fold.
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Website Images : Make them Work for You
Tuesday 28 October 2014
This article shows you how to use images that enhance your website and help visitors engage with your products and services
