Martin Hansen-Lennox
Strategy, Performance & Training
Martin has 15 years' experience in delivering goal-driven web solutions for clients of all shapes, weights and sizes. He is an experienced trainer and lecturer in a number of fields including communications, business strategy and online excellence.
Background
Martin founded Fresher and Prosper in 1999 after graduating from Nottingham Trent University with a BA Hons in Business Administration. Prior to this he spent a number of years in Valencia, Spain, managing and directing a non-profit travellers' hostel for La Associacion Cultural de Santiago. This included teaching and directing language programs in English and Spanish.
Since working full time in web development, he has become an advocate of Microsoft's MVC.NET technology and tutored a number of web-related subjects at Nottingham Trent University, Castle College Nottingham and Middle Street Resource Centre.
Martin's business training, teaching qualifications and extensive experience of business web development means he is well placed to advise, train and coach clients in all areas of online development and promotion.
Specialities:
- Web-development, design + build
- Data management
- Search engine optimisation (SEO)
- Social media / blogging for business
- Content management / updating your own website
- Branding
- Online marketing
- Business development
- Graphic design
Social Profiles
Status Updates from The F&P Team from Martin Hansen-Lennox
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Martin Hansen-Lennox
Great to be "releasing PI websites into the wild"!
http://www.fresherandprosper.com/news/new-localpi-websites-rolling-out-for-riding
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Martin Hansen-Lennox
Now working on the new Windows 10, liking it so far :)
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Martin Hansen-Lennox
Does it matter if I upgrade to win10 over a ropey win7 installation?
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Martin Hansen-Lennox
Oooops.
Local software company criticised for making legal threats against the guy who found serious security flaws in their software.
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Martin Hansen-Lennox
Following on from yesterday's news, Guetta's comments seem to be confirmed by recent studies:
https://torrentfreak.com/censoring-pirate-sites-is-counterproductive-research-finds-160708/
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Martin Hansen-Lennox
The Frenchman speaks sense...
David Guetta on Piracy: "You can’t fight progress, so you better embrace it"
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Martin Hansen-Lennox
Happy Birthday Julian Assange...?
fresherandprosper.com/news/happy-birthday-to-julian-assange-44-today
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Martin Hansen-Lennox
I asked: What does the -o suffix mean in FontAwesome?
My SO question got downvoted, but I got an answer from the guy who created it.
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Martin Hansen-Lennox
It sounds melodramatic, but these folks have got it bang on the money: http://copywrongs.eu/
There's an EU vote in 10 days....
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Martin Hansen-Lennox
Remember the cookie law?
The organisation responsible no longer asks users for permission on their own website.
News Items by Martin Hansen-Lennox
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Pantone Launches Real World Colour Picking Tool
Thursday 04 August 2016
The new app allows its users to imitate the precise colours of real objects and obtain Pantones whole library of colours.
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New LocalPI Websites Rolling Out for RIDING
Saturday 10 October 2015
Over a year in development, the new LocalPI websites are finally being rolled out
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Security Researcher Threatened by Ruddington Based Software Company
Wednesday 15 July 2015
Ruddington based Impero Software have been heavily criticised for their "inappropriate response" to the researcher who discovered serious security flaws in their software, putting over a quarter of UK school pupils at risk.
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David Guetta on Piracy: "You can’t fight progress, so you better embrace it"
Tuesday 07 July 2015
Numerous studies have shown that so called "music pirates" spend more money on legal purchases, including concert tickets and merchandise, compared to their non-sharing counterparts.
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Happy Birthday to Julian Assange - 44 Today
Friday 03 July 2015
Despite being forced to live in the Ecuadorian Embassy for over 3 years, we hope Julian manages to salvage some happiness today
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Anti Piracy Agreement by Google, Microsoft, Mastercard and ISPs
Monday 11 May 2015
A broad coalition have signed a Memorandum of Understanding regarding online infringement. The agreement will see them working together to defeat piracy, promote legitimate content, and make the Internet a safer place.
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January Sale 2014
Wednesday 31 December 2014
Our January Sale gives sole traders and micro-business in Nottinghamshire 50% discount across all our website packages - offer ends 31st Jan 2015
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Anonymous Take on The Klan
Thursday 20 November 2014
Activist collective Anonymous has taken out the websites and Twitter accounts of white supremacist group the Ku Klux Klan.
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Free Seminar and Networking Cancellations
Tuesday 04 November 2014
Due to unexpected circumstances and office relocation we have had to cancel our networking and training events for the remainder of 2014. They will be resuming in the new year.
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Hackers Not all Bad Guys (or Gals), says expert Keren Elazari
Monday 18 August 2014
Keren Elazari explains in a ground-breaking video that hackers don't always earn their bad reputation. Many, she says, advocate a stronger and healthier internet.
Articles by Martin Hansen-Lennox
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How to Deliver a Winning Email Newsletter
Monday 06 February 2017
Learn how to maximise customer engagement and encourage sales with a regular e-newsletter.
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How to Calm Online Customers' Anxieties
Thursday 07 July 2016
Trust issues, hidden costs and lack of information can have a negative effect on prospective customers. We'll show you how to calm customers' natural anxieties and answer their questions to help them focus on their objectives.
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The Psychology of Decisions - Part One
Monday 14 March 2016
Savvy web designers and copywriters use a subtle blend of psychology and simple, high-quality content to woo their potential customers. In part one, this article explains how.
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User Friendly Error Messages
Friday 14 August 2015
Error messages can leave users feeling frustrated, often causing them to abandon the page. We'll show you how to avoid this problem and help you turn desertion into conversion.
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Simple Steps For Search Engine Optimisation
Monday 01 June 2015
Gain a higher ranking in search engines such as Google by learning theses basic steps to optimise your web presence
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Responsive Web Design vs Mobile Apps
Monday 09 March 2015
This article looks into the benefits of responsive web design and compares it to dedicated smart phone apps – which is right for you?
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Why is Social Media Good for Business?
Tuesday 02 December 2014
Social media is a place where friends, families and colleagues connect, and increasingly, for people to engage with businesses and organisations.
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How Helping Others Can Help Your Business Grow
Tuesday 21 October 2014
With sales spiel more and more out of fashion, how can you grow your business and sell your products without being pushy? This article shows you how...
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6 Things Your Web Designer Should do for You
Tuesday 16 September 2014
Detailing six main areas, this article discusses what your web designer should offer you, and gives you practical guidance to help you get the best possible experience as a client
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5 Ways to Kick-Start a Conversation With Your Target Audience
Tuesday 22 July 2014
You have a website and a blog, but how do you get readers engaged with your content, and strike up a two-way conversation with them? This article gives you some hints and tips about how to do it